Getting your amazing classroom materials published as a textbook is an achievement that has the potential to transform not only your professional life, but also – more importantly – the learning experiences of students. This presentation draws from the journey of an author/co-author of more than a dozen commercially published textbooks. It provides (at least) 10 tips that cover various stages of the development and publication process, tips that could help to enhance success at every stage of the book-birthing process, from conception to delivery – getting your foot in the door; finding your ‘gap’; establishing your principles; designing a scope and sequence; understanding your market; the best ways to fail; ensuring quality – and (if you’re lucky!), the final push; money matters, and post-publication promotion.